Summer project

Super Mario Bros is a platform video game developed by Nintendo, published for the Family Computer/Nintendo Entertainment System. It is the first of the Super Mario series of games, releasing on September 13^th, 1985. The player controls Mario and in a two-player game, a second player controls Mario's brother Luigi as he travels through the Mushroom Kingdom in order to rescue Princess Toadstool.

The game has been highly influential, popularizing the side-scrolling genre. In 2005 it was named as The Greatest Game Of All Time. The game also sold enormously well as they sold over 40million copies, and was the second-best-selling game of all time for three decades, until Wii Sports took that title. Mario became a worldwide game within years, played with the consoles Nintendo ds, dsi, wii.

The Platform ‘mario bros’ consist on are; Mobile phones, Family Computer Disk Systems, Wii, GameCubes, Game Boy Advance. The price range of this video game varies from £16.85 - £ 24.00. 

The game Mario bros is marketed through the media as a worldwide game, through the internet they’re many online games to replicate the actual game creating more popularity. Market researchers have also put a ‘like’ page on Facebook which is an online social networking, reviews of the game and ratings are also given on there, this could be good or bad publicity however either way the game is gaining popularity. Unfortunately there is no sequel planned, the game consist of many levels however there is no new series of games introduced after the one.

The target audience is ‘3+’ as advertised on the game cover, this covers a big audience, the class in which who would mostly consist of middle class people. The gender is shared through both sexes however more males own wii consoles therefore the game is slightly male dominated. All ethnic groups are welcome to play this game, it isn’t bias towards any ethnicity so this also ranges within the popularity of the game in different ethnic countries.